IZE OF THE WORLD


No more Postal Service?
February 29, 2008, 10:58 pm
Filed under: Uncategorized

Postal Service, side project of Death Cab for Cutie’s Ben Gibbard and Dntel’s Jimmy Tamborello, may not deliver another album. The pair is responsible for the debut hit album “Give Up,” which included hits such as “Such Great Heights” and “The District Sleeps Alone Tonight.” According to Spinner.com, working on new Postal Service material is not a priority, since they are both busy with their main musical acts. Death Cab is set to release a new album on May 13.

In my opinion, I think it is a terrible idea to not work on new material for Postal Service. This side project launched the both of them more into the spotlight, and gave both of them more fans. People would listen to this record, they would love it, and then they would probably check out Gibbard’s and Tamborello’s other bands. Postal Service songs were featured on the “Garden State” soundtrack and various television commercials. The music was a little different from Death Cab or Dntel, and showed both artists could make a variety of music. I think they work well together, and even though they are both busy, they should try to work on new material for Postal Service. Doing that would not only get people to listen to this particular project, but it could also get them to check out their other projects as well.



Leighton Meester
February 25, 2008, 7:39 am
Filed under: Uncategorized

Leighton Meester is an actress on the popular show “Gossip Girls,” about rich bourgeois teenagers in New York City.

Here is a picture of her playing Blair Waldorf, courtesy of tvguide.com.



JustJared.com
reported that Meester is thinking about branching out to create a rap album. She told JustJared that she has a huge range of songs.

“”[On] some of them I just talk, I do a little – not rapping – but talking, sort of spoken word. It’s a little Fergie, a little like Gwen Stefani and M.I.A.,” she said.

From the PR standpoint, this could be beneficial for her. If Meester puts out a rap album, it will be another medium for her to use to get more buzz and publicity for herself. She could possibly branch out to other people besides the audience that watches her show, which is mainly teenage girls. She could appeal to music and rap fans. Becoming a double threat is good for her image because it shows that she is multi-talented and versatile. It will be interesting to see what type of music she would produce.



Jumper
February 15, 2008, 10:30 pm
Filed under: Movies

“Jumper,” starring Hayden Christensen and Samuel L. Jackson, was released in theaters nationwide on Thursday, Feb. 14. The film also stars Rachel Bilson, who plays Christensen’s on-screen love interest. As fans of the two actors might know, Bilson and Christensen are also involved off-screen. I am unsure as to whether or not this is a publicity stunt or not, as Bilson seems to have a pattern of dating co-stars. She previously dated Adam Brody, who she starred with in “The O.C.” Regardless, as a publicist of either actor, I would encourage the relationship, as it generates more buzz for their film. As press covers their relationship, talk will most likely also shift to their movie. Fans will want to see Bilson’s and Christensen’s relationship play out on screen in “Jumper.” Here is a picture of them, courtesy of Styletraxx.com.

More people will watch “Jumper” because they are invested in the couple, they think that they are “cute” together. A similar thing happened when “The O.C.,” was still running, as Brody and Bilson played a couple both on and off screen. People watched because they cared about the two actors together. This relationship is good for both Bilson’s and Christensen’s careers because people care so much about celebrity couples, and that will make them care about their current projects. All eyes will be on them because of the fact that they are in the same movie and also happen to be dating. While it may be a genuine relationship, it seems like the perfect way to generate more buzz and publicity for “Jumper.”



Harry Potter and the Half-Blood Prince
February 8, 2008, 4:35 am
Filed under: Movies

Hello! This is my first post on my brand new blog about PR in Entertainment. I am very excited about this project, I believe it is going to be a fun and rewarding experience. Let’s get started with the entertainment news, shall we?

As faithful Harry Potter fans should know, the sixth Harry Potter film, Harry Potter and the Half-Blood Prince will not be released in theaters until Nov. 21. However, there is already buzz on the internet about it. Thisisgloucestershire.co.uk reported that filming for the sixth film has begun. There are pictures of the set as well as the various actors, including Dan Radcliffe, who plays Harry Potter; Tom Felton, who plays Draco Malfoy; and Alan Rickman, who plays Professor Snape in the film. Here is a picture from the website of Rupert Grint, who plays Ron Weasley.

Even though the film is nine months away, I felt it was smart to start building buzz for it now. It is good to get people thinking about it. With the release date already set, fans can start marking their calendars and making countdowns. This way anticipation and excitement just builds and builds until the movie comes out. If I were the publicist I would not wait too long before pitching to Entertainment Tonight for them to do “An Exclusive First Look” at the film, or to various magazines to do a sneak peek article. Since the Harry Potter franchise is immensely popular, fans will want to know how filming is going, how the current director’s style differs from the last one (although David Yates, the current director, directed the fifth film as well), and of course, how Rupert Grint’s hairstyle has changed from the last film.

Even though I would not start heavily promoting it now, a little bit of promotion does not hurt, and reminds everyone that another Potter film is on its way. I know I can’t wait until Nov. 21.